experience center design

NIO House Changsha is the largest NIO House in Central China, located along the waterfront promenade of Binshui Garden. Designed by MOC Design Office, the three-story showroom translates the city’s intellectual vibe and hustle and bustle into a minimalist tech gallery, a shared urban living room, and a flexible art pavilion.

Atlas Copco Client Experience Centre in Shanghai, designed by UNION, transforms a 1,000m² space into an immersive narrative stage for Smart Integrated Assembly. Three zones — SIA, hands-on client experience, and a live-stream studio — integrate brand innovation, sustainability and interactive industrial technology into a complete brand value system.