上海汽车博物馆历史馆常设展 / ATELIER BRÜCKNER布鲁克纳工作室

上海汽车博物馆位于上海安亭，这是中国首座专门致力于汽车及其历史发展的大型博物馆。在这座新建的博物馆内，汽车的发展历程突破品牌界限，通过不同主题重点得以呈现。展馆于 2006 年开幕时，德国斯图加特的 ATELIER BRÜCKNER 也借此首次在亚洲大陆亮相。
The Shanghai Automotive Museum is located in Anting, Shanghai. It is China’s first large-scale museum dedicated exclusively to automobiles and their historical development. Within this newly built museum, the developmental journey of automobiles transcends brand boundaries and is presented through different thematic focuses. When the museum opened in 2006, Stuttgart-based German studio ATELIER BRÜCKNER also made its debut on the Asian continent through this project.

受上海国际汽车城（集团）有限公司（SIAD）委托， ATELIER BRÜCKNER 设计了一条参观动线。在 2000 平方米的展览面积上，这条动线展现了从车轮发明到汽车未来的发展历程。参观者将沿着一条时间轴在馆内行进。在一层，时间轴中的各个 “节点入口” 可通往不同主题展厅，分别聚焦 “探索与诞生”“实用与量产”“多元与分化”“为速度设计”“运动与驾驶” 以及 “节能与小型汽车” 主题。博物馆的夹层区域会再次探讨其中部分主题，并审视这些主题在未来的重要性。通过巧妙的视线引导设计，这些 “未来展望” 区域与下方对应的主题展厅形成了视觉关联。
Commissioned by Shanghai International Auto City Development Co., Ltd. (SIAD), a visitor route has been developed. Covering an exhibition area of 2,000 square meters, it illustrates the development from the invention of the wheel to the future of the automobile. Visitors are guided through the building along a timeline. On the ground floor, individual “gateways” within the timeline provide access to theme rooms dedicated to “Exploration and Birth”, “Mass Production”, “Multiplicity and Diversion”, “Design for Speed”, “Sports and Driving”, and “Energy Saving and Compact Cars”. On the museum’s gallery level, some of these themes are revisited, with their significance for the future examined. Through clever visual axis planning, these “Future Prospects” areas are connected to the corresponding theme rooms below.

▲时间轴通道 / Timeline Channel ©上海汽车博物馆

每个主题展厅均采用独特的设计风格。例如，“探索与诞生” 展厅仿照发明工作室的样式打造，参观者可在此探寻汽车的起源。
Each theme room features a unique design. The “Exploration and Birth” room, for instance, is modeled after an inventor’s workshop, allowing visitors to explore the origins of the automobile.

聚焦汽车工业化生产开端的 “实用与量产” 展厅，呈现出工业厂房的风格；而 “节能” 展厅则借鉴了加油站的环境设计 —— 参观者可通过加油机了解不同类型的驱动能源。
The “Mass Production” room—focused on the beginning of industrial vehicle manufacturing—has the character of an industrial hall, while the “Energy Saving” room draws inspiration from a gas station environment. Visitors can learn about different types of drive fuels at the fuel pumps.

贯穿整个展览区域、连接各个主题展厅的时间轴，其设计灵感源自 “动态模糊线”。这条时间轴以视觉化的方式带领参观者走进运动与速度的世界。
The timeline, which runs through the entire exhibition area and connects the theme rooms, takes its design inspiration from a “motion blur line”. It visually transports museum visitors into the world of movement and speed.